Signage Design & Wayfinding
Where you place your signs is a key factor in how somebody “experiences” your store or building. It affects visitor mood, how she/he approaches your brand. It demands deep knowledge of consumer behaviour as well as the art of communication and brand building.
Businesses are being challenged to communicate more effectively with their audiences, from influencing point-of-purchase decision making in retail, to providing interactive wayfinding for hotel guests or hospital visitors.
IMAGINIF provides the know-how on sign regulations where certain types of signs (such as exit signs) legally need to be installed. Our international experience gives a guarantee for the correct adaptation of local rules.