Trade Marketing Concepts
In order to influence the shopper's in-store decision making brand manufacturers market to the shopper. They also equally need to invest in "trade marketing", to get the support from their retailers. That support is essential, as retailers ultimately take the decisions on what happens on their shop floors.
IMAGINIF knows what both customers and retailers want, ( and more importantly what they don't want). IMAGINIF doesn't simply supply display designs or promotion concepts. IMAGINIF creates and develops the innovative ideas that will inform, attract and surprise your customers. Shops in shops, pop up stores, in-store events, linkingthe off-line with online, in-store touchscreens... just a few of the elements IMAGINIF can draw apon in the quest to help your company optimise customer satisfaction (and spending).