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HOUBII

Houbii is a 3.000 sqm indoor Urban Adventure Park in Jakarta (Pondok Indah) | Indonesia, that opened in December 2016. IMAGINIF helped to establish this new business from scratch. A one-year mission together with a start-up team formed by the owner. It started with location research in Southeast Asia. Defining the commercial strategy, customer segmentation, name (.com) finding, logo creation, social media icon, visual identity, architecture, facade, routing, interior design, wayfinding, web concept design, brand merchandising...

 

After the initial design concept the existing building needed to be renovated so in August 2016, J.P. Bobbaers (IMAGINIF) moved to Jakarta to work onside in the role of Omni-Architect, assisting the start-up team with different design and operational matters. At the same time supervising the constructions works together with Dimitrije Kojić - architect (IMAGINIF).

Today, Houbii is one of the most successful sport & leisure venues in Indonesia.

Interested in this project?
Connect with Jean-Pierre Bobbaers by mail: jpbobbaers@imaginif.com
or call/send a message via Whatsapp +62 812 87365022

 

 

 

Urban Adventure Park Jakarta - Houbii | design by IMAGINIF Urban Adventure Park Jakarta - Houbii | design by IMAGINIF
An in-process image of a large graffiti made by local artists, inspired by the matryoshka dolls
Graffiti at Houbii | IMAGINIF Urban Adventure Park
3D View on the newly construction with fitness, party rooms, and the top floor with offices
Urban Adventure Park - Houbii | IMAGINIF
Vlog by Galarizky WP - before the official opening - construction work still in progress
Way Finding for Houbii with their own style
Urban Adventure Park Jakarta - Houbii | design by IMAGINIF Urban Adventure Park Jakarta - Houbii | design by IMAGINIF
We provide social media marketing services that include: Community Management, Content Development, Ad Campaign Management, Campaign Optimisation
Houbii - social media marketing services | by IMAGINIF
Gen Halilintar whole family members had Awesome Fun during their video clip production in Houbii Urban Adventure Park Pondok Indah! - Gives an excellent overview of the complete park and fun you can have.