METRO Cash & Carry is an international self-service wholesaler. It operates across Europe and in some countries of Asia and Northern Africa. It is the largest sales division of the German trade and retail giant Metro AG.
METRO Cash & Carry is different from B2C retail chains (such as Walmart, Carrefour or Tesco) in that its business concept is targeted towards professional customers rather than end consumers. The cash-and-carry concept is based around self-service and bulk buying. METRO Cash & Carry serves to registered customers only. Core customer groups are hotels, restaurants, caterers, traders and other business professionals.